Loss:
- Historical knowledge: 3/10 (down from 4/10)
I thrust myself into an ideological warzone at the Victoria Markets with this tee shirt today.
Loss:
I thrust myself into an ideological warzone at the Victoria Markets with this tee shirt today.
Posted in 23. Research your shirt
Tagged britney spears sex tape, daryl somers sex tape, Dickhead is my favourite word in the english language, Geoff from the Wiggles sex tape, Ho Chi Minh, I'm jetlagged so this probably comes off as super whiney oh well at least I'm writing stuff again LET'S REALLY KEEP AT IT THIS TIME GUYS, ian turpie sex tape, john candy sex tape, pamela anderson sex tape, paris hilton sex tape, Victoria Markets, Vietnam, Weird guy from Saved By The Bell sex tape
It was 3am on a Thursday morning. My final submission for AWARD school was due at 5pm.
I was tracing Slipknot logos from an iPhone and wading back and forth through an ankle deep pile of screwed up tracing paper, red bull cans and beer bottles to mutter at a malfunctioning scanner.

Product: Foxtel Parental lock
Single-minded proposition: Make sure your kids aren’t watching programs that they shouldn’t.
For three months I’d pulled late nights, spent lunch breaks buried in my notepad and woke up at 4am stressing about ads. After pumping out forty ads every week it was time to submit my final eleven for scrutiny by advertising gurus. It was better than five years of university combined.
While things had gone really well up until that point – things weren’t going well now. The power went out for three hours. The internet died for six hours. The temperamental wi-fi scanner said FUCK YOU.
In one form or another I managed to scan, lay out, delete, trace, screw up and reboot the entire night and it was great. I even had a practice print of my three quarter finished folio at Officeworks to confirm things were on track. Because I’m such an organized guy.

Product: North Face clothing
Single-minded proposition: Explore more of the world with North Face gear.
(Digital ad)
Things went off track around thirteen hours later, as I stood delirious in the Officeworks printing line fumbling for a USB stick that was still at home. The terrain was definitely getting wild at 4:30pm as I returned to the Officeworks printing line WITH A LAPTOP THAT WOULD JUST NOT TURN ON.
I dumped my car at Officeworks and stuffed all my work into plastic sleeves in the cab, before sprinting the wrong direction down Bourke street at 5:15pm – clutching a folio full of work that I’d forgotten to write my name on.
Anyway despite my last minute idiocy, AWARD school is really one of the best things I’ve done. From now on I’m going to be the most punctual man alive and much less of a dickhead.

Product: Google +
Single-minded proposition: Share the right information with the right people.
(Radio ad)

Product: You decide (I chose McCain Brussel Sprouts)
Single-minded proposition: Brussell sprouts are a healthier way of disciplining your child.

Product: You decide (I chose McCain Brussel Sprouts)
Single-minded proposition: Brussel sprouts are a healthier way of disciplining your child.

Product: You decide (I chose McCain Brussel Sprouts)
Single-minded proposition: Brussell sprouts are a healthier way of disciplining your child.

Product: Dyson Vacuum cleaners
Single-minded proposition: Difficult places are easier to clean with a Dyson
(Outdoor ad – this is a tram stop)
Special mentions:
Posted in 22. AWARD School, Uncategorized
Tagged 10% more awesome, AWARD school, AWARD school 2012, copy writer, I really wanted to come in the Top Ten and now I'm telling myself that the reason I didn't is because I forgot to name my work, I will never be late for anything again oh god I'm such a massive dickhead why do I keep doing this to myself but what really sucks is that I actually worked really hard the entire time, ten percent more awesome, tenpercentmoreawesome
Aldi supermarkets are hilarious. They’re German precision meets not giving a fuck and I am super into it.
Pallets of eerily familiar budget products are wheeled out for us to scoop and heave into our coin operated trolleys. There are items to bamboozle the most cavalier of thriftsters, like home brand power tools, white goods, jumbo televisions, children’s camping sets, musical instruments and lookalike iPads for next to nothing.
I discovered Aldi in uni because they sold $24 slabs (one dollar beers = YES PLEASE) and recently rediscovered it – again thanks to beer. A slab of 500ml Karlskrone Lager cans costs $40, the same price as VB but with eight extra cans.
Posted in 20. Ruining everyone’s lives at the Aldi supermarket., Uncategorized
Tagged aldi, I always try to make conversation with the Aldi checkout staff and they hate me for it but I just can't stop, Karlskrone Lager, soccer mums, There's this weird whiff of shame that permeates every Aldi store and no one looks each other in the eye - I pass it off as an ironic thing and talk loudly about how I shop at Victoria Markets, VB
I’ve been sticking these bad boys up for a while now and collecting the recordings from my answering machine.
There’s probably about 200 spread across power poles, phone boxes, rehearsal studios and bars in Fitzroy, Collingwood, Geelong and Brunswick. I put up mainly dolphin posters in Geelong and they went nuts, but I accidentally wiped all the recordings. I’ve been getting a LOT of hangups.
Some people get really into it and I think that’s really great.
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Oh no! I just got back to the internet to find the window closed last night!
Pleaaaaaase can I buy my tickets today? I’m sorry, I’ll never do it again. I have an amazing excuse available on request.
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Hi Jason
I’m curious about your excuse…??
Lots of love, Aunty xx
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THANK YOU.
It’s a funny story actually. You see, I’m a fairly quiet guy that really enjoys reading. A lover not a fighter. But on the way to work this morning I was ACCOSTED BY BULLIES. I didn’t know what to do so I hid out in a bookstore for a while – just to keep safe.
The owner of the store wasn’t too happy about me interrupting him and he got super-weirded out when I asked to have a look at an old book that was sitting on the table. Anyways he left the room to go and do something, leaving me alone with the book. Bad move, because as I said earlier – I JUST LOVE BOOKS. I just grabbed it and ran to work.
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